揭秘苹果iPad+2：物料清单和详细成本全曝光

近日有消息称，关于苹果iPad+2的物料清单和详细成本曝光，引起了广泛关注。据透露，该清单涵盖了iPad+2的各个零部件和组件的详细成本，揭示了该产品的制造成本和利润结构。这一曝光为消费者提供了更多关于iPad+2的信息，有助于了解其定价背后的成本构成。同时也进一步揭示了苹果在产品定价和利润策略上的运营模式，引发了业界和消费者的热议。这一举动也反映了消费者对于产品成本和透明度的关注，预计将对iPad+2和苹果公司的市场表现产生一定的影响。

来源:cnbeta图:cnbeta文:ugmbbc类型:转载发布时间:.03.15 15:40原文链接

文字大小：[大中小 ] 关键字：苹果AppleiPadiPad 2

近日，IHS iSuppli列出了iPad 2的物料清单和详细成本，32GB WCDMA+WiFi版本的iPad 2物料成本为326.6美元，而CDMA版本为323.25美元。由下图不难看出，9.7英寸屏幕占据了很大部分的成本，显示加触摸屏共127美元；接下来是存储系统，包括NAND闪存和DRAM内存共65.7美元；由三星代工的苹果A5芯片，成本费为14美元；摄像头4.3美元；每台iPad 2的组装费为10美元。详细列表如下：

IHS iSuppli: Preliminary bill-of-materials summary for iPad 2 (US$)

32GB GSM/HSPA V 32GB CDMA Version 32GB GSM/HSPA V32GB CDMA Version

FunctionCostCostDescription

Display / Touch Screen$127$127

Display LG Display – LP097X02-SLN1 – Display module value line Item – 9.7-inch diagonal, IPS/FFS technology, 1024 by 768 Pixels

Touch Screen Touch screen assembly – 9.7-inch, capacitive, aluminosilicate glass over glass, painted, w/ integral flex PCB, & board to board connector

Memory$65.7$65.7

NAND Flash Samsung Semiconductor – K9HDG08U5A-LCB0 – 16GB MLC NAND (Qty.2)

DRAM Elpida – B4064B2PF-8D-F – SDRAM – Mobile DDR2, 4Gb (64Mx64), 1.8V supports A5 processor

Other Micron – MCP

Mechanical / Electro-Mechanical$35$35.5Enclosures (glass, metals, plastics), PCBs, connectors, etc

Battery$25$25Simplo Technology (Pack) – Li-Ion polymer – 3.75V, 6930mAh

Baseband / RF / PA$18.7$16.3532GB GSM/HSPA version32GB CDMA Version – assumed to be same as iPhone 4 CDMA

IncludesIntel (Infineon) – PMB9801 – baseband – HSUPA/HSDPA/WCDMA/EDGEQualcomm – MDM6600 – baseband / RF transceiver – dual-mode, CDMA2000 1xEvDO/GSM/EDGE/HSPA+, 45nm

Intel (Infineon) – PMB5703 – RF transceiver – quad-band GSM/EDGE, quad-band WCDMA/HSDPA/HSUPAFEM – antenna Switch, & duplexer

Intel (Infineon) – BGA748L16 – amplifier – LNA, quad-band UMTSTCXO – 19.200MHz

Skyworks – SKY77541-32 – transmit module – quad band GSM/EDGE PAM + antenna switchSkyworks – SKY77710-4 – PAM – CDMA 850, 836.5MHz

Skyworks – SKY77459-17 – transmit module – single band WCDMA/HSPA PAM + duplexerSkyworks – SKY77711-4 – PAM – CDMA 1900, 1880MHz

Skyworks – SKY77452-20 – transmit module – single band WCDMA/HSPA PAM + duplexerAvago Technologies – ACMD-7410 – duplexer – CDMA 1900, 1880/1960MHz

TriQuint Semiconductor – TQM666092 – Transmit Module – single band WCDMA/HSPA PAM + BAW duplexerLNA – GPS, 1575.42MHz

TriQuint Semiconductor – TQM676091 – transmit module – single band WCDMA/HSPA PAM + duplexerMurata – RF SAW filter – dual-band

Apps Processing$14$14Samsung – APL0498 – applications processor – Apple A5

User Interface$11.9$11.9

SensorsST Microelectronics – L3G4200D – gyroscope – 3-Axis, digital

ST Microelectronics – LIS331DLH – accelerometer – 3-Axis, ±2g/±4g/±8g, digital output

AKM Semiconductor – AKM8975B – electronic compass – 3-Axis, w/ Built-In ADC & 8-bit digital output, w/ supplementary substrate

TAOS – TSL258x – ambient light sensor – light-to-digital converter

Touchscreen ControlBroadcom – BCM5974CKFBGH – multitouch controller – capacitive, 0.13um

Broadcom – BCM5973KFBGH – microcontroller – for touchscreen

Texas Instruments – CD3240A1 – touchscreen driver

Samsung Semiconductor – S6T2MLC – ASIC – LCD timing controller

Analog Devices – AD7149-1ACBZ – capacitive touch controller – programmable

Power Management$10.2$10.2Power Management ICs – main IC still TBD – other sources for more minor components in this area include TI, Maxim, Fairchild, RichTek

BT / FM / GPS / WLAN$9$7.5

BT / FM / WLAN Broadcom – BCM43291HKUBG – Bluetooth/FM/WLAN – single chip, WLAN IEEE802.11a/b/g/n, Bluetooth V2.1+EDR, w/ FM radio receiver & transmitter

GPS Broadcom – BCM4751IUBG – GPS receiver – single-chip, A-GPS, 65nmGPS receiver here is integrated in Qualcomm baseband chip

Box Contents$5.8$5.8Boxes, literatures and accessories

Camera$4.3$4.3

Primary camera module – 720p, 1280 by 800, 1/6.5-inch format, fixed lens

Front facing camera module – VGA 1/7.5-inch optical format, fixed lens

32GB GSM/HSPA Version 32GB CDMA Version

$326.6 $323.25 Bill of materials costs (materials only)

$10 $10 Manufacturing costs

$336.6 $333.25 Total